Journalism has been around for a while. Yet, the role of ‘journalism’ has changed drastically since its first existence.
In this episode, Anthony speaks with expert Darren Slade, Group business editor for the Daily Echo titles in Hampshire and Dorset, on how his has witnessed these changes first hand and how we expects journalism as we know it to change with new digital technologies coming into play.
Entrepreneur and expert speaker, Warren Munson, is the Founder of the multi award-winning tax and business advisory firm, Inspire, creator of the exclusive membership community for entrepreneurs and business leaders, Evolve, and author of ‘Evolve to Succeed – The Entrepreneur’s Journey’.
A forward-thinking, innovative and sometimes disruptive industry leader, Warren’s own personal journey, together with his deep industry knowledge and experience working with an array of entrepreneurs and business leaders, gives him a unique insight into what it takes to succeed – both personally and professionally.
It is these experiences and key learnings that Anthony, Director of Silicon South, finds out about in this episode.
In today’s market where attention spans are limited and opportunities are numerous, crafting an entertaining experience becomes the key to landing your marketing message. Having made the shrewd jump from web design to game design, Mike Hawkyard found the game format to be a perfect match for this ethos, one which he holds to this day.
Having made waves and developed games that have topped the charts in every country with an app store, Mike discusses how he attracted the attention of giant companies like Lego and Disney, and which game principles can be translated into real life structures.
This episode of 10th Degree covers:
- Making the leap from website design to game development
- Marketing to big companies as a small business
- Mike’s ethos of ‘Fun first, Message second’
- The nuanced difference between gamification and games
- Translating game-based, task-reward structures into real life
- Importance of enthusiastic team members who also challenge your ideas